SustainTheGame ATL

A BoldImpact ATL Initiative in Partnership with Drawdown Georgia Business Compact

SustainTheGameATL is an ambitious sustainability initiative by BoldImpact ATL, in partnership with Drawdown Georgia Business Compact, designed to showcase Atlanta's environmental leadership during the 2026 World Cup. This comprehensive program transforms the global spotlight into an opportunity for lasting positive impact through three interconnected challenges including urban planting, waste reduction, and food sustainability.

SustainTheGame ATL Programs

Waste & Circularity Challenge

The Trees for the Goal Challenge focuses on expanding Atlanta's urban canopy by planting thousands of trees in sparse areas, reducing urban heat while capturing carbon. Through gamified competition and community engagement, teams of volunteers work to grow a living legacy that extends far beyond the tournament.

Our Goals

  • Plant thousands of trees in sparse areas across Atlanta

  • Reduce urban heat and expand tree canopy

  • Inspire carbon-reduction action citywide

  • Celebrate our collective climate leadership

How to Get Involved

Fill out the form to let us know how you’d like to get involved, and we’ll get back to you soon.

  • Nonprofits: Let’s partner to scale impact and collaborate on education.

  • Sponsors: Amplify your brand’s purpose and make a difference in Atlanta’s future.

  • Volunteers: Grab your proverbial shovel, rally your crew, and help plant the roots of a sustainable Atlanta.

You can also reach us at info@boldimpactatl.org

Trees for the Goal
Challenge

The Waste & Circularity Challenge tackles waste reduction in high-traffic areas, transforming recovered materials into community art installations while educating visitors on local sustainability practices. This initiative creates cleaner, healthier communities through targeted programs and volunteer mobilization.


Our Goals

  • Reduce waste in high-traffic and short-term rental areas

  • Educate and engage visitors on local sustainability practices

  • Turn trash into treasures with community art and storytelling

  • Build lasting waste solutions for future events and residents

SustainTheGame ATL Sponsors

Food & Agriculture Challenge

The Food & Agriculture Challenge strengthens Georgia's food systems by promoting local sourcing, reducing food waste, and improving food equity. Through restaurant partnerships, food recovery networks, and composting programs, surplus food becomes community nourishment and plant nutrients.

Our Goals

  • Promote Georgia-grown ingredients through local food vendors

  • Reduce food waste and food miles with strategic partnerships

  • Improve food access in underserved neighborhoods

  • Celebrate Atlanta’s leadership in sustainable food innovation